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by Vivian Gendy
Published on October 13, 2016

For the first time this year, Cerner Middle East partnered with the American Nurses Association (ANA) to offer the Fundamentals of Magnet and Journey to Magnet Excellence workshops on May 25-26. These two day workshops, hosted at the Cerner Middle East office in Dubai was attended by more than 80 representatives from different healthcare organizations, including Cerner clients, prospects and non-Cerner clients. The workshops guided the attendees through the journey to Magnet excellence, including a comprehensive overview of the Magnet Model components.

With more than 200 representatives from 20 various organizations, hospitals and ministries, 18 sessions, and 19 award finalists made the seventh Middle East Regional User Group (ME RUG), held on 30th – 31st of May, a successful conference.

The 2016 theme focused on Connecting What Matters – the people, solutions and services that together work to shape and advance the next era of health care. This year’s conference was a testament to how Cerner, our clients and third parties in the region work hand in hand to continuously deliver value with the ultimate goal of Connecting What Matters. 

Social media was exceptional this year! Here is a snapshot of the stats and analytics: 


Do you want to read all the tweets from the event? Follow @CernerME #CernerME #CernerMERUG16

Hosted in Dubai, UAE, the two-day knowledge-sharing event was preceded with five workshops running in parallel on 29th of May. These workshops were designed exclusively for health care leaders, clinicians and IT professionals covering the following topics:

  • Engaging Populations 
  • Delivering Value & Quality from your EHR 
  • Proactive System Management 
  • Physician Advocate 
  • Transforming Your Organization: Education, Motivation and the Power to Change Anything 

30th May 2016

Keynote – Transformational Leadership

The ME RUG event kicked off with a distinguished guest speaker, Donna Grande, the vice president of American Nurses Association, who discussed her perspective about the importance of transformational leadership, the competencies required for today as well as the challenges and opportunities for tomorrow.

The general sessions during this day covered several topics including: 

  • Trends, Challenges, and the Future Of Healthcare in the Middle East
  • You Can’t Manage, What You Don’t Measure - the different aspects of operational reporting 
  • Acute and Ambulatory: Physician Update 


The day concluded with the much awaited Cerner Achievement and Innovation Awards ceremony. Out of the 19 shortlisted nominees, five winners were awarded – one for each award category: 

  • Achievement and Innovation in Patient Experience
  • Achievement and Innovation in Support Services
  • Achievement and Innovation in Population Health Management
  • Achievement and Innovation in Clinical Decision Support
  • Achievement and Innovation in User Experience

All winners and finalists were recognized on stage and thanked for sharing their success stories. Crystal trophies were awarded to the winning individual and organization. Each finalist was also presented with a plaque as token of appreciation.

Interested to read the press release about the awards and winners? Click here

31st May 2016

The day started with an interesting topic we have been communicating with our clients over the past few months, ‘Model Experience’. The presentation examined the importance of Model Experience, what it is, the different features and how we can benefit from it.

Breakout Sessions

Based on the several abstracts and interests received from our clients, five breakout sessions were arranged on day 2 of the event co-presented by eight Cerner and client speakers. Topics included: 

  • Improving Prescribing Practices through using Clinical Decision Support Tools 
  • Future of Nursing in Healthcare
  • A Holistic Approach to the Design and Meaningful Use of Electronic Health Records: A Nursing Experience Approach 
  • Cerner Advance – Physician Efficiency and Productivity 
  • Transforming Nursing Education Through Technology & Informatics,
  • Re-invigorating Nurses’ Knowledge and Skills with the Cerner Oncology Solution
  • Nursing Innovation in Qatar 
  • Increasing Revenue, Patient Engagement 


With new packages introduced this year, we had a successful participation and attendance once again. The hotel foyer had 13 exhibitors: 11 third party sponsors, some of who have participated for the first time this year, and two of our prestigious guests, American Nursing Association and Walden University. We also had a sponsor for the Awards ceremony. 

The presences of the exhibitors has definitely complemented our solution pods to offer a broad experience for our attendees. 

Solution Gallery

With seven pods covering various Cerner solutions, the gallery was open for two days as an opportunity for the attendees who could not make it to both days of the event. Special thanks to all associates who supported demos and presentations to provide a remarkable experience to our pod visitors. 

Are you interested to read the presentations which took place at the event? These are available on the Middle East RUG uCern group. Feel free to follow this group.