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Ep. 87: Salesforce's Dr. Josh Newman on the Benefits of CRM in Health Care

by Cerner Corporation | Dr. Josh Newman
August 7, 2018
CRM began as simple contact management and sales force automation – an application for sales people to follow their contacts and manage their sales process. But as the business of selling shifted to creating happy, successful customers, companies needed more than just a sales tool. In this episode of The Cerner Podcast, we explore the intersection of health care and CRM.

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